Full Creative Branding Suite
Mission Statement Creation
Research Buyer Personas
logo & icon design
PRESS PLAY STUDIOS is located in Greensboro, North Carolina and is one of the first podcast recording studios. Their team of professionals records, edits, consults, and strategizes monetization. We were thrilled to create branding that speaks directly to the bright, fun, energetic brand that engages listeners to...you guessed it...press play.
We presented 5 solid brand concepts to narrow our choice down to one chosen business name and tagline. Our vision board informed the logo design, colors, and typography that were all compiled into a style guide and brand sheet. We defined and compiled the logo, buyer personas, mission, vision, values, story, brand personality, and more into what we like to call a "brand kit" or "creative brand suite."
CREATIVE DIRECTOR, STRATEGIST: Jordan Lacenski, Brandboss
DESIGNER: Greg Allen, BrandBoss