Sola Café + Market
Design + Art Direction
Consulting, strategy + programs
ongoing email + social media marketing
Public Relations + Partnerships
SOLA CAFE & MARKET is one location in a group of four restaurants in the Bozeman and Big Sky, Montana areas. With a focus on food that feels good and as one of the most sought after locations for vegan options. Our strategy started with a three-month audit of all current existing marketing efforts, reviews, reputation, and reviews of user experience and digital branding. BrandBoss partnered with SheWolf Collaborative to create campaigns that emphasize the locally made food that fuels the adventures sought by locals and visitors in the Gallatin Valley area.
Our campaigns emphasized new branded photography showing the customer experience and process behind the locally loved food. We told the stories behind the markets specialized inventory as well as the community support and involvement prioritized by Owner, Tiffany, and her staff. Creating consistent design and branding for partner restaurants, we established a relationship between all four restaurants while also allowing them to stand on their own. Click NEXT below to view Compass Café for the opening and launch projects for this partner restaurant in Big Sky.
CREATIVE DIRECTOR, STRATEGY, + PR: Jordan Lacenski, Brandboss
DESIGNER: Greg + Frank, BrandBoss
EMAIL MARKETING: Amelia Smith, SheWolf
SOCIAL MEDIA MARKETING: Jess Minalga, SheWolf
PHOTOGRAPHY: Stacy Townsend, SheWolf