content planning doesn’t have to always be a b*tch

COMING SOON

This ‘SMARTER NOT HARDER’ CONTENT PLANNING COURSE is coming soon! Sign up for the waitlist

plan with pillars:

Pillar content strategy is a way of organizing and structuring your content to improve your website's search engine ranking, user experience, and overall content marketing efforts. Here are some reasons why you should plan your content with pillar content strategy:

  1. Better organization: Pillar content strategy helps you organize your content around a central theme or topic, which makes it easier for your audience to navigate and find what they are looking for.

  2. Improved SEO: By creating high-quality pillar content that is optimized for search engines, you can improve your website's ranking and visibility in search results, which can drive more traffic to your site.

  3. Increased engagement: By creating comprehensive and in-depth pillar content that provides value to your audience, you can increase engagement, social shares, and comments on your content.

  4. Cost-effective: Pillar content strategy helps you create a framework for your content, making it easier and more efficient to create new content that supports your overall content marketing goals.

  5. Establishing thought leadership: By creating authoritative and comprehensive pillar content, you can establish yourself as a thought leader in your industry, which can help build trust and credibility with your audience

In this course, you will:

  • Create a comprehensive content plan for various types of media, such as blog posts, social media, videos, and more.

  • Understand your audience: You'll learn how to identify and analyze your target audience, including their interests, behaviors, and preferences.

  • Develop a content strategy: You'll learn how to create a content strategy that aligns with your business goals, including defining your brand's voice, tone, and messaging with a pillar content approach.

  • Conduct keyword research: You'll learn how to use keyword research to identify the topics and keywords that your audience is searching for, and use them to inform your content plan.

  • Create an editorial calendar: You'll learn how to create an editorial calendar that includes the types of content you'll create, when you'll create them, and where they'll be published.

  • Developing content types: You'll learn how to create different types of content, such as blog posts, social media posts, videos, and more, and how to tailor them to specific platforms.

  • Measure and analyze results: You'll learn how to measure the success of your content plan, including analyzing engagement metrics and making data-driven decisions to improve future content.

  • BONUS***: We will learn how to use AI to help meet the massive content demand.

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